RIP TapTapKaboom

A man has a new name

In a moment of clarity I knew I had to let go of the TapTapKaboom name.

Things finally clicked into place.
It felt like the universe gave me a break.

I used to call myself TapTapKaboom.
Then just branded my teaching stuff as TapTapKaboom.
Now, it’s all me, Rich Armstrong.

I want & need to be authentic.

TapTapKaboom is a brand name—an epic one.
But it doesn’t make sense for what I’m doing.

So, I’ve shelved TapTapKaboom for a later adventure.
Maybe to do with marketing or websites.

Now I’m a multi-hyphenate artist who helps other creatives get unstuck.

Same vibes as TapTapKaboom.
But me being me instead of a “big” brand.

Note: the technical transition may take a while.

Posted on 05 Apr 2024 in News Tagged with #branding

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